Our Mission

To bring comfort and ease to your beach days so you can savor the sun, sand, and create memories with the ones you love. At Beach Now, we believe everyone deserves a touch of luxury at the beach. 

Our Story

The essence of our dedicated Beach Now Concierge is to offer you seamless, personalized, and anticipatory attention down to the finest detail.

Beach Now was founded in Venice Beach in 2015 with a vision to allow you spend more time on the sand of the Southern California coastline - without the hassle. 

We thoughtfully select beaches in Los Angeles renowned for their natural beauty and vibrant atmosphere based on your needs and preferences, taking into account everything from tide schedules, parking, curated dining options, and so much more.

We believe that every day at the beach is an opportunity to indulge and connect with loved ones - whether you’re celebrating a special occasion or simply seeking a day of relaxation. From crafting and booking your experience to your departure, Beach Now ensures that every aspect of your beach day is hassle-free.

Allow us to craft your perfect beach day. We can’t wait to see you on the sand!